JESUS , Gabriela dos Santos de; BRANDÃO , Lôise da Cruz; CAMPOS, Kézia Ferreira. Brand experience: a study on the experiences that influence the decision of the consumer purchase of Conceiçoense - BA between 2019 and 2020 - case Tambaú. Seven Editora, [S. l.], 2023. Disponível em: https://sevenpubl.com.br/editora/article/view/1360. Acesso em: 21 aug. 2025.