SOUZA, Fernando Antônio Ferreira. MAJOR BRAND ATABIACHIN: MISMATCHES BETWEEN THE ETHICAL AND THE EMIC. Seven Editora, [S. l.], p. 1064–1076, 2024. Disponível em: https://sevenpubl.com.br/editora/article/view/6001. Acesso em: 21 aug. 2025.