LÓPEZ, Concepción Gómez. DIGITAL TRANSFORMATION AND ADVERTISING STRATEGIES ON SPANISH RADIO: A COMPARATIVE ANALYSIS OF CADENA SER, COPE, AND ONDA CERO. Seven Editora, [S. l.], p. 1876–1897, 2025. Disponível em: https://sevenpubl.com.br/editora/article/view/8677. Acesso em: 11 jan. 2026.