CUSTOMER SECURITY NOS BANK DIGITAIS CANAIS

Abstract

The present article has the general objective of making an analysis of the technological development and security of digital banking channels, starting from the identification of the benefits for financial institutions and clients due to the use of digital platforms and banking applications. The research problem seeks to understand what are the responsibilities of banking institutions with the security of clients. The research is qualitative, through bibliographic research, tracing published articles on the subject, aiming to understand in a more in-depth and contextual way the phenomenon under investigation, exploring perspectives, experiences and behaviors related to consumption and individuality. As it is assumed that the client is responsible for not using the digital channels, it is therefore up to the financial institution to carry out campaigns to inform them about the correct use of them. From the study, it is identified that there has been a significant advance in the digital platforms of banking institutions, demanding greater investments in the creation of a security structure, which gives the user peace of mind that they do not use two digital channels, as well as in campaigns that inform us about the correct use of them.